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Plain-language GEO guides from our delivery practice

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How Much Does GEO Cost? Our Three Plans and What Each Includes

Three published price tiers: ฿12,900 for an AI-Ready Website Retrofit, ฿14,900 for a New AI-Ready Website, and ฿49,900/mo for the Growth Engine (a specialist watching results monthly) — what each includes is listed below.

The AI Map Card: Why Website Optimization Can't Get You Into "Near Me" Answers

When someone asks AI for a restaurant, repair shop or clinic nearby, the map card in the answer pulls exclusively from Apple's and Google's merchant registries. No amount of website work puts you on that card — only merchant profiles do. Here's the honest playbook.

FAQ Pages AI Actually Quotes: Picking Questions and Writing Liftable Answers

AI engines quote FAQ answers that stand alone: a real customer question, answered in 2-4 sentences with concrete facts, marked up with FAQPage schema on the page that carries the visible Q&A. Here's how to build one that earns quotes instead of filler.

How Many Pages Does Your Website Actually Need? An Honest Corpus Guide

There is no magic page count — but a one-page site gives AI engines no evidence to weigh. Real corpus data from sites we've measured: cited sites tend to carry dozens of substantive pages, and thin filler pages hurt more than help. Here's how to grow honestly.

The Only Three Structured Data Types Most SMEs Need (and the Ones to Skip)

For a small business website, three JSON-LD types cover nearly everything AI engines can use: Organization (who you are), FAQPage (your answers), and ItemList (your services). Most of the rest of schema.org is effort spent where no engine is looking.

Why AI Might See Your Website as a Blank Page (and How to Check in 30 Seconds)

Many AI crawlers read the raw HTML your server sends and never run JavaScript. If your site renders content only in the browser, machines may see an empty shell — here's the 30-second check and the realistic fixes, from cheapest to most involved.

The 16 AI Crawlers That Matter — and How to Check They Can Reach Your Site

AI engines use their own crawlers (GPTBot, ClaudeBot, PerplexityBot and 13 more); a robots.txt written for the Google era can silently block them all. Here's the checklist we run on every audit, and how to verify yours in five minutes.

How Long Until AI Engines Mention Your Brand? Honest Timelines

Crawler behavior changes within days to weeks of a fix; citation changes typically take 2–8 weeks; a brand-new domain should expect a ~3-month observation period where every measurement is noise. Plan content work accordingly.

llms.txt: What It Actually Does (and What It Can't) — an Honest Guide

llms.txt is a proposed plain-text file summarizing your site for AI systems. It costs almost nothing to add, but most AI engines don't read it yet — treat it as low-cost insurance, never as your GEO strategy.

How to Write a Meta Description AI Engines Will Quote Verbatim

The meta descriptions AI engines lift word-for-word share one shape: category noun + service area + at least one verifiable number, in a single sentence under 160 characters. Here's the formula with real examples.

A Perfect Technical Score Won't Get You Cited by AI — Here's What Does

Technical GEO readiness (structured data, llms.txt, hreflang) is a threshold, not a ranking factor: in our controlled tests, a technically perfect site earned zero AI citations while a technically messy competitor was cited every time. Content substance decided.

What Is GEO (Generative Engine Optimization)? A Plain-Language Guide

GEO (Generative Engine Optimization) is the practice of making your website readable, understandable and citable by AI engines like ChatGPT, Gemini and Perplexity — this guide explains what it involves and how it differs from SEO.

Where AI Answers Actually Come From: Your Site Is Only One of Three Sources

When AI engines answer "which company should I use?", they draw on three source layers: your own site, third-party authority sources (directories, review sites, Wikipedia-class references), and community discussion (Reddit, Pantip). A GEO plan that only touches your website covers one lane of three.

[Buying Guide] How to choose a GEO agency: 5 questions to ask

Choosing a GEO (Generative Engine Optimization) agency comes down to five practical questions: Do they understand how AI search engines actually work?

[Basics] GEO vs SEO: What Is the Difference and Which Comes First

If you manage a website, you have likely heard of SEO (Search Engine Optimization) — the practice of ranking on Google.

[How-to] How to get ChatGPT to recommend your company: a practical playbook

If you've ever wondered why ChatGPT recommends certain brands and not others, the answer isn't luck—it's structured visibility.

[How-to] How to get your website indexed by AI: from crawler access to readable content

Getting your website indexed by AI search engines isn't about submitting URLs—it's about making your content structurally legible to both crawlers and large language models.

[How-to] How to write llms.txt: structure, content and common mistakes

llms.txt is a plain-text file at a website's root that gives AI search engines a curated, human-readable index of your key pages — this article walks through the exact structure, the content fields that matter, and the five most common mistakes we see in audits.

[Buying Guide] Is GEO worth it: which businesses should start now

Yes, GEO (Generative Engine Optimization) is worth it for businesses that rely on organic discovery, especially if your customers already ask ChatGPT, Perplexity, or other AI tools

[Buying Guide] How to measure GEO results: 4 layers from crawling to citations

If you’ve invested in Generative Engine Optimization (GEO), the first question is always: how do you know it’s working?

[How-to] How to earn Perplexity citations: writing source-worthy content

If you want your website to be cited by Perplexity, the answer is simple: write content that answers specific questions directly, transparently, and with verifiable structure—not g

[How-to] Writing content AI will quote: the hard-facts-first method

If you want AI search engines like ChatGPT or Perplexity to quote your article, the first thing you must do is lead with verifiable hard facts—not fluff, not opinions, not vague pr

[How-to] Getting recommended by AI assistants in Southeast Asia: a local playbook

To get recommended by AI assistants like ChatGPT, Perplexity, or regional alternatives in Southeast Asia, you don't need a global SEO overhaul—you need a local GEO (Generative Engi